Today on the podcast I’m telling you all about the first digital product I ever sold, and how I got over the limiting belief that “making money is hard”.
Just like you may be feeling right now – I thought that you had to trade in time for money.
During this part of my life I was working in the corporate world 1:1 with clients (the typical 9-5 grind). I’d go to work, put in my hours, and clock out at the end of the day. I was conditioned to believe that time equalled money. But deep down I was dreaming of replacing my income with automated digital sales and becoming that person who literally made money in their sleep (sounds nice, right?). I wanted to have the freedom to be able to take time off, focus on my health, and spend quality time with my loved ones.
So how did I get started with digital sales, and overcome those limiting beliefs around money?
Well, grab some headphones and press ‘play’ because I’m going to tell you exactly how I did it!
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Hey, I'm Justine!
Like you, I always craved complete freedom. But I got the message that a well-paying corporate job was the best bet for a happy life. So I went to business school, worked at top consulting firms... and hated every minute of it.
I started my first online business in 2017 as a way to escape the corporate world. After helping 100+ small businesses automate their sales and marketing, I knew it was time to shift away from purely trading time for money.
I attempted to create a course, but the idea of live launching, pre-selling, and delivering the content live was simply not possible while I was home full-time with my twins. So, I created a $27 offer and set up paid ads to sell it on autopilot.